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NIL deals: 7 college athletes cashing in on new name, image, likeness laws

Alabama football team running out of tunnel

On July 1, 2021, the NCAA enacted the name. image, and likeness (NIL) policy. Under this legislation, student-athletes are free to enter into any endorsement deals pertaining to their name, image, and likeness they see fit; allowing college students in all states to receive financial compensation for their NIL.  Right away, we saw some massive…

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