NIL deals: 7 college athletes cashing in on new name, image, likeness laws
On July 1, 2021, the NCAA enacted the name. image, and likeness (NIL) policy. Under this legislation, student-athletes are free…
The most fulfilling, lucrative, and long-lasting partnerships between brands and athletes are those built on genuine excitement and mutual alignment. At Spyre Sports Group, those are the only types of partnerships we believe in – the kind where everyone wins.
AS AN ATHLETE
You’re looking for a dedicated partner who has your best interests in mind and will grow with you. Who will help you write the story of your career through meaningful partnerships that not only excite you, but also align with your passions and your values.
As a brand
Whether you’re looking to increase brand awareness, drive growth for a specific product or break into a new league, you need a strategic partner who can grow your footprint through lucrative partnerships with athletes who are excited to work with you.
Marketing Representation for Athletes & Brands
Athletes
Professional athletes and student athletes trust Spyre to make the right connections and find the deals that best support individual aspirations.
Brands
Let us find the athlete(s) who is the best fit for your brand goals. Growth. Awareness. Community. Are you ready to see what the right deal can do for your business?
What is NIL?
NIL stands for name, image, and likeness for college athletes. Using their NIL, student-athletes can receive financial compensation through marketing and promotional opportunities.
Marketing
Spyre knows sports! If you want to connect with the sports industry, Spyre offers marketing solutions and makes the connections that get you in.
News
Stay current on the latest news from Spyre Sports and learn more about recent athlete – brand match ups.
The Volunteer Club
Donations to the Volunteer Club support NIL opportunities for athletes and provide exclusive access to club members through newsletters, events, and specialty gear.
Sports marketing solutions to fit your needs
With more than 30 years of experience, we approach every athlete and brand relationship with a commitment to excellence and integrity.
Recent News
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Name, image, and likeness (NIL) NCAA rules (+ examples)
Name, image, and likeness rules for college athletes have been the center of conversation (and heated debates) for decades. More…
NIL legislation overview of state student-athlete compensation laws
For generations, the National College Athletics Association (NCAA) has been the leading authority on defining the policy around student-athlete compensation,…
The Volunteer Club
The Volunteer Club harnesses the spirit of current fans and honors the tradition of Tennessee excellence by creating an enhanced experience for Tennessee athletes. Donations to the Volunteer Club support NIL opportunities for athletes and provide exclusive access to club members. Spyre Sports Group facilitates the Volunteer Club.